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This is what I usually say, "For work, I have only ever been an Artist. I graduated in Fine Art from UCSB. I spent a year in Venice, Italy at the Accademia di Belle Arti completely immersed into painting and art under the influencial abstract painter, Emilio Vedova. I thought I would be making a career in abstract oil paintings and miniature abstact watercolors, until I discovered in my final year back at UCSB, the Traditional Japanese Papermaking Technique which I learned from a Contemporary Master Papermaker, Hiromi Katayama. First, however, I redefined the technique in my own unique approach and like a bullet set my career in a non-stop forward motion.
My tendencies went toward Utopic tropical landscapes. It was an overnight success story. My works in that genre were highly sought after. For twenty two years and with the influence of my Brasilian upbringing, the tropical landscapes created a popular long standing theme, Escape to Paradise. I successfully shared this inspiration with the world, touching many people at some of the top Art Festivals in California as well as Florida and New York, personally in her studio and via the Poster market. It ran a long course and finally I burnt on that and my world went "caput" as well. Life forced me into a huge Sabbaticcal. I used this time to use art to heal myself, to experiment with combining other medium with the papers I made. I moved out of the Tropical niche that so defined me. I did so many new things within my art. But I knew I wanted to try my hand at painting again as I love abstract art. I now enjoy the more energetic experience of expression through painting and especially palette knife painting.
That Sabbatical was an artist's dream even though the timing of it was hard. I made significant changes to my art as well as to my life. There is renewed strength, passion and emotion in my new works and I moved to Miami, which is quite the change, still adapting. Along the path of transformation, I used my art to deepen my means of self expression and created Painting workshops to help adults and teens also learn to express more thru art. I am inspired by all this new energy. I am inspired at the path God is chosing for me. I have grown immensely.
While I have not abandoned my papermaking technique and collaging, I plan to make new and exciting advances there too in the near future. But for now, I am painting! The difference that is now surfacing in my work is a bolder and more confident approach. The use of color is intensified and the subjects coincide with current projects and personal influences. I am also adding other materials and playing with even more dimension. I discovered the art of wrapping copper wired shapes with her paper and adding elements that make the art pop out.
I moved to Miami in the Summer of 2012. I left the world of outdoor Art Festivals entirely behind to focus on my lifelong dream of opening my own Gallery and taking my art to a new level! In Mid-October 2012, I opened a Gallery/Studio at the Bird Road Art District but closed after one year. The distance from home to work and raising two kids was just too much. I am still mulling over her next big move, maybe a School/Gallery/Cafe but in the meantime you can schedule a visit to my studio at:
ANDREA BELOFF Fine Art
at McCormick Place
111 SW 3rd Street
Miami, FL 33130
Andrea has turned heads at Art Palm Beach last January and premiered at MAD in Miami. In California she exhibitted primarily in the top Art Festivals in the area: The Sausalito Art Festival, 1990 -1998; Beverly Hills "Affaire in the Gardens", (1st Place award 1995, 2nd Place award 1991 and 3rd Place Award 1990);La Quinta Art Festival (Poster Artist 1999 and Peoples Choice 1999, 2000); La Jolla Festival of the Arts and Food Faire, (Poster Artist 1996 and 2005); Southwest Art Festival (Poster Artist 1992, 1st Place award 1990-1992); and Beaux Arts Festival Miami Florida (Poster Artist 1999) were among a few of them.
Andrea is still self publishing her own Giccle's and has now added Giclees on canvas. She will continue to be writing Blogs and interacting with her ideas. She is currently seeking out potential licensing opportunities and hoping to continue connecting via marketuers, enterprenuers, and designers for interesting projects that require that special touch as evident in her work.